Personal Services – Propel
Engagement with online reviews because of the human need to know public opinion
As social creatures, customers are interested in knowing the opinion of fellow customers. Knowing how others got the similar problem solved through the service is a needed information for customers. Online reviews gives personal service providing company access to the creation of social proof and credibility.
Bridging the gap for solid resource creation
Online Reviews bridge the gap between traditional word-of-mouth (WOM) and e-WOM. Whatever information a customer receives from social interaction, online reviews back it up.
Proof for prospective customers to give the personal service providing company a chance
Every personal service providing company requires strong credibility to support the various services it provides. Potential customers don’t prefer spending money on services that cannot fulfil their satisfactory levels.
Building a long lasting business reputation
Online Reviews stay on the internet as long as the business is functioning. It will keep on serving as a great and trustable source of information for customers even in future. This everlasting presence develops the need of good reviews from the customers
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